Rudi Borgenheimer Leave Mercedes-Benz Indonesia

Danang Dwi Nugroho5

Monday, August 15, 2011..Mercedes-Benz Indonesia and the media, President & CEO of Mercedes-Benz Indonesia, Rudi Borgenheimer interpreter looked at the reporter from the national media with an emotional range. It turns out the spoken words were difficult, the article of the man from Germany is saying goodbye because its term has ended in Indonesia.


"Five years have I served in Indonesia. Many memories that I remember and I may not forget. I will return to Germany, and awaiting a decision from the center to the next assignment. Iftar is the last because my term of office will expire on August 31, 2011, "Rudi said, wiping her tears.

Rudi began serving as supreme head of Mercedes-Benz Indonesia since 2006. Within five years of his tenure, has many achievements and has been successful keeping the exclusivity of these products as brand Mercedes-Benz luxury cars and leading in Indonesia.

This bespectacled man managed to increase its market share in the luxury car segment passenger cars from 47% to 70%. Similarly, in the luxury bus segment, Rudi able to make its market share rose to 54% from previous 35%. While in the truck segment, also rose from only 5% to 22%. For five years, Rudi able to increase sales by 400% with profits up to 600%.

Regarding the figure who his successor, Rudi said it was confidential. "Just wait for the official announcement later on 8 September 2011," lid Rudi

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